Your Grad Scheme Works. Your Retention Strategy Doesn't.
You've built a brilliant program. Rotations, mentors, accreditations, real exposure to the business. And then you ask your graduates or apprentices to choose where they want to go next, and they freeze. In this episode, we dig into why that happens and what you can do about it before it costs you the talent you've worked so hard to develop.
What we cover:
The moment everything changes. We walk through what it actually feels like to move from a structured scheme, where decisions are largely made for you, to a point where you are suddenly responsible for your own direction, often with no tools, no framework, and no one in the business who knows how to have that conversation with you.
The gaps most program designs share. Rotations, training, mentoring, and yet almost no curriculum time on how to make a career decision. We make the case that career navigation is not a luxury add-on but a core capability, and that leaving it out creates the exact attrition, burnout, and disengagement that organisations spend significant money trying to solve.
The AI layer. Graduate recruitment in the Big Four is down 29%, tech graduate positions have fallen by as much as 46%, and two fifths of employers plan to hire fewer graduates because of AI. We cover what this means for the young people in your programs and why career literacy matters even more in that context.
The Career Equation in early careers. We share how embedding three simple questions, what are you good at, what do you care about, and where can you create real value, throughout a program (rather than at the end of it) transforms how young people reflect on rotations, articulate their strengths, and ultimately make confident decisions about where they want to go next.
Real results from real programs. We share examples from Dassel STEM, where attrition at the end of their graduate scheme fell by 300% after we introduced the equation, alongside examples from Tallis, a global aerospace and defence business, PJ luxury fashion brands in Spain, and BACB, where even a small organisation used career navigation as a competitive differentiator for attracting and converting early talent.
Practical steps you can take now. We close with a straightforward set of actions: where to introduce career thinking in your existing design, how to build a culture of ongoing career conversations rather than a one-off workshop, and how to train managers and mentors so they are ready to support young talent with something more meaningful than a performance review.
Links:
Career Conversations Guide: https://www.thecareerequation.com/career-conversations-guide
Free Equation Builder: https://www.thecareerequation.com
Book an intro call: https://www.thecareerequation.com/book-intro-call
Erica on LinkedIn: https://uk.linkedin.com/in/ericasosna
Zoë on LinkedIn: https://uk.linkedin.com/in/zoeschofieldcoach